On behalf of KFC and DRUM, Destro supplied the iconic Colonel Sanders mascot and crew at Super Rugby games throughout the country all season long to give fans and KFC lovers the best game experience possible.

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Super Rugby regions included Auckland, Hamilton, Wellington, Christchurch, and Dunedin.

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Our brand ambassadors, along with the mascot, added a personal touch by distributing KFC bucket hats. They encouraged fans to play the "Finger Kickin’ Good" app game to put their virtual kicking skills to the test for a chance to win big prizes!

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This project perfectly showcased our event management, marketing, and engagement abilities while delivering an unforgettable experience for Super Rugby fans and KFC lovers alike.

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